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by QSR

Supports robust qualitative and mixed methods research for virtually any data source and any research method.

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by QSR

Intuitive data analysis software designed for public policy experts analyzing surveys.

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Creating software to help you discover the rich insights from humanised data.

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Interpris for Marketers


Hi, How are you? 

It’s something we ask family and friends every day. But customers? Not so much. Without knowing how our customers are, and why they’re feeling that way, it’s impossible to create the right experiences that keep them coming back for more.


Get to the heart

Marketers love numbers based on customer behaviour. But numbers on their own? They just don’t add up. Why are the stats so high? Why have other stats dropped?  Without understanding the reasons driving the data, the connection between the number and the person is lost. Data reflects behavior – it’s never just about numbers.



Marketing Managers: This year’s Net Promoter Score has dropped. Understand the real gripes of detractors and what do promoters like that you should amplify.
Customer Success Managers: Your loyal customers always come back for more. Know why so your entire customer base can benefit.
Product Managers: Your word-of-mouth marketing has exploded. Understand what your customers are saying about you, what they like, don’t like and wish they could have.
Customer Support Managers: Customer feedback is drawing  light to a number of issues. Get to the bottom of it fast before they become problems.


Analyze at breakneck speed

Once you’ve collected verbatim feedback, the next challenge is analyzing it without spending days locked in a room figuring out themes on sticky notes. Instead of minimizing the comments you collect (or not collecting any at all), take advantage of new automation in Interpris to uncover key themes – and the sentiments driving them – in a snap.


Automation is your new friend

Introducing, Interpris. It uses the power of automation to help you analyze customer data fast, including those
super-valuable verbatim responses. Ask more customers ‘Why’? Collect more data and find out what others can’t. Interpris can handle it – fast, simply, and with amazing results. Your bottom line awaits.




Contact us if you're interested in Interpris