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by QSR

Supports robust qualitative and mixed methods research for virtually any data source and any research method.

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by QSR

Intuitive data analysis software designed for public policy experts analyzing surveys.

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Creating software to help you discover the rich insights from humanised data.

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Typical users of NVivo

NVivo is the most used qualitative and mixed-methods data analysis software tool by academics and professional researchers globally. NVivo is ideal for complex research projects, whether you’re working solo or in a team. Enrich your understanding with NVivo.


NVivo could be used to support: 

Research getting published

Facilitating rigorous analysis that leads to research being published

PhD research

Helping PhD students produce more robust research over relying on manual research methods

Not-for-profit support

Identifying ways to increase the impact of not-for-profits in raising funds and awareness

Public health studies

Analyzing population health to influence public health policy, practices and education

Research grant funding

Rigorously backing up findings with evidence-based research to increase success of finding

Finding the best minds

Attracting and retaining top staff and students with the most advanced research tools

NVivo use cases:

Loretta, University Researcher and Lecturer
Emmett, Government Behavioral Scientist
Susan, Market Research Consultant

Emmett, Loretta and Susan all rely on research to help build a deeper understanding of their area of exploration, or shape important decision-making. As research specialists working across academia, business and government, each has a responsibility to find insights in their qualitative research data to deliver robust findings and comprehensive recommendations. When working with large amounts of data, discovering those insights can be tough, especially when that data comes in various formats – like text, images, literature, video, surveys and social media. Increasingly, researchers are seeking to integrate the sophisticated analysis of diverse qualitative data, with quantitative data in mixed methods research. However, integrating, exploring and making sense of human experience and social phenomena based data sets can be difficult without the right tools.

If you are a professional researcher or academic working with qualitative or mixed methods research data, NVivo can help enrich your understanding of your research to present the most robust, defensible findings.

Discover how NVivo can power your research with an on-demand webinar.